Today’s young creatives live in a world of incredible abundance. Social media has opened doors for creatives like photographers, videographers and designers that creatives a decade or two ago could only have been dreamt off. However, until recently, society hasn’t quite shifted as fast as technology and online opportunity have. I’m sure that most young people with a creative streak are still urged by their parents to become doctors, lawyers or engineers.
Finally though, I think the tide has begun to change. Gary Vaynerchuk, a hugely successful entrepreneur, online personality and owner of the fast-growing agency Vayner Media has nearly become a household name among young entrepreneurs. I truly believe that his nonstop encouragement to hustle and do what you love has helped to change the winds. People like Tim Ferris, Pat Flynn, Sam Kolder and more have trailblazed as digital creators and entrepreneurs and they have shown the world what is possible. Whether you have gone to college or not, today’s young creatives have the ability to learn a creative craft and share it with the world online with nothing more than a smartphone and a data plan.
If you are lucky enough to have a little more at your disposal, you have access to professional video editing software, drones more advanced by the ones Skynet produced in Terminator 2, cameras capable of 4K resolution and higher, state of the art graphic design applications and more with Adobe Creative Cloud and enough free and paid resources online to learn how to do anything.
Today, the young creatives who have mastered their craft and understood how to harness digital marketing and social media are running the table. They are making an incredible leaving by working remotely, working for themselves and expressing themselves creatively.
At CREATR, our goal is to help young inexperienced creators go from weekend warrior to world beating creating professional on their own terms. Being a creative usually means that you feel like a square peg trying to fit into a round hole. In school, standardized testing and the traditional circiculum don’t measure your ability to tell a story, use creative software or create an image that tugs at the heartstrings. Creatives often don’t measure up in school. But now, the conditions are finally right for creatives to live the life they have always wanted, and CREATR is hear to help them do it.